Freedto’s collaboration with Home for Good and Safe Families showcases their ability to step in as “change agents” during critical periods of organisational transformation.

With the merger between the 2 organisations amplifying the need for unified messaging and strategic communication, Home for Good turned to Freedto to fill the gap, provide clarity, and guide them through the transition.

No doubt over the last six months you’ll have seen media coverage of the vital and successful Warm Welcome Campaign, created as a way to support people through the coldest months in Britain coupled with the harsh impact of the countrywide cost-of-living crisis. It was an absolute privilege to lead on the communications and PR for the campaign, partnering with Good Faith Partnership.

We’re delighted to be working with Enable Trust, a specialist educational trust with a vision to deliver high quality provision for children with a range of complex special educational needs based in Gloucestershire. When we begin working with a new client, we get a huge buzz from entering their world and hearing about the highs, lows and passions that have brought them so far.

What started out as the crafting of a communications strategy for the Archbishop’s Housing Commission, led to the creation of a brand new organisational foundation, built on effective governance, skilled operational output and practical support as well as a strong brand and marketing campaign, fully assisted by the team at Freedto.

The Riverbank Trust is a vibrant and passionate charity supporting single mums in the Richmond area of London. We were thrilled to win the work of designing their new website following their rebrand, translating their communications strategy into an accessible and eye-catching online presence.

We’re buzzing after yesterday’s hugely successful and sold-out Church Housing conference in London, which saw the launch of the Church Housing Foundation, a brand-new movement led by the Church of England to help respond to the housing crisis.

The Warm Welcome Campaign is the community response to the cost-of-living crisis. The project is determined to equip and support thousands of free, warm, and welcoming and safe spaces in communities across the UK.

We’ve often come across this objection to digital transformation in charities we work with - it’s often followed by “the way we are doing it works absolutely fine! We’ve often found that the motivation behind it can be a fear of change or of the unknown - find out our quick thoughts on one way to address that fear in this freedto insight.

As a digital leader it's likely you've heard those words "we need an app" before. Apps are alluring, but how do you make sure you are making the digital products for your audience?

Everyone wants to excel, whether it’s in business, charity, sport or music. Our default in a world that values specialism is to study more, train harder, focus sharper. I believe it’s not just about trying harder, but by true breadth of experience that we can reach true breakthroughs. Whether that means Innovation, PRs, virtuoso performances, or lasting life changes.

Audience Exploration at Waverley Abbey Resources

What do you do when you want to reach a new audience, and one that you know little about? How can you as an organisation, find out about them, and get to know them, so that you can make sure that what you produce really is what they want and need?